Making the most of Tulsa's unique places

A version of this column was published on August 2, 2006, in the August 3-10, 2006, issue of Urban Tulsa Weekly under the headline, "Intelligent Design." Below is the column as originally submitted. The as-published version of the story is available on the Internet Archive. Submitted version posted on BatesLine on March 29, 2016.

Making the most of Tulsa's unique places
By Michael D. Bates

So I was changing my baby boy's diaper in the men's room of the Johnny Carino's at 98th and Riverside - they have those nice changing surfaces that pull down from the wall - and I was thinking: "If they just had a window here in the men's room, I'd have a lovely view of the Arkansas River and the Oklahoma Aquarium."

The diners at Johnny Carino's don't have that lovely view. The building is a franchise-standard, cookie-cutter design, oriented toward the street, and what windows there are face the parking lot and Riverside Drive.

For all the talk of development along the river and in light of the standard that has been set by Riverwalk Crossing in Jenks, it's hard to understand why all the development to date on the Tulsa side turns its back to the river. Here we are, poised to spend millions on low-water dams, and for what? So that the Kum-n-Go dumpster and the Red Robin grease pit can have spectacular views of the water?

Even the greatly anticipated Kings Landing is oriented away from the river. Just a couple of the spaces appear to have windows (and small ones at that) facing the Arkansas.

I had hoped that private developers would have the imagination to see and exploit the unique opportunities presented by riverfront property. My guess is that the financing and construction process, with the focus on reducing risk to the investors, is enough to quench anything imaginative.

As much as possible, we ought to leave it to the free market to decide the best use for a piece of land. But there are certain places which, by virtue of some natural feature (e.g., a river) or publicly-funded facility (e.g., a freeway, an arena), offer unique opportunities for a city's growth, quality of life, tourist appeal, and economic development.

Many cities have concluded that the only way to make the most of their unique places is to establish special design requirements and a design review process for nearby developments.

Oklahoma City has done this for its river, establishing a "scenic river overlay" zone that follows the path of the Oklahoma River (nee North Canadian) through the city. New developments are scrutinized for compliance with the city's String of Pearls Master Plan, helping to ensure that OKC taxpayers get what the kind of riverfront experience they hoped for when they approved funding for low-water dams.

The river isn't the only special place that Oklahoma City protects through special regulation. In Bricktown, new construction and exterior modifications must be approved by the Bricktown Urban Design Committee, using guidelines designed to maintain consistency with the historic brick warehouses that give the district its name. The design review process protects both the massive public investment in the area.

They aren't making any more Main Streets, so a similar design review process is in place for Oklahoma City's pedestrian-oriented shopping streets, in recognition of the way places like NW 23rd and Capitol Hill add to the appeal of city living.

Southwest of downtown, Stockyards City is an authentic remnant of Oklahoma City's history as a cowtown, and there are special zoning regulations that apply to the commercial district and its main approaches.

Oklahoma City has also made it a priority to protect one of its front doors. I-44 & I-35 funnel traffic in from Wichita, Kansas City and points north, and Tulsa, St. Louis, Chicago, the Great Lakes region, and the northeastern U. S., heading to Texas or Southern California.

The area just south and west of where the two roads divide has a high concentration of tourist attractions - the Oklahoma City Zoo, the Omniplex, Remington Park, the National Cowboy Hall of Fame, the National Softball Hall of Fame, and the National Firefighters Hall of Fame.

In 1981 - 25 years ago - Oklahoma City recognized the importance of this area by designating it the Northeast Gateway Urban Conservation District. The purpose of the district, as designated by ordinance, is "to ensure continued conservation of aesthetic appeal within a unique area; to encourage quality development; and to recognize the unique quality and character of the Northeast Gateway."

In the Northeast Gateway district, building facades must be of stone, masonry, glass or wood. Metal buildings aren't allowed to front onto public streets. There are special requirements for landscaping, screening, street setback, building height, and noise. Heavy equipment repair, truckstops, outdoor swap meets, and sewage treatment plants are prohibited. These extra requirements are designed to help the city make a good first impression.

Tulsa's leaders haven't been as foresighted in protecting our special places.

Here's one example: We've allowed our own northeast gateway, the heavily-traveled stretch where I-44, US 412, and State Highway 66 join together, to develop in an ugly way. Instead being lined with places for tourists to spend money and generate sales tax, this corridor is filling up with industrial uses, auto auctions, and truck storage.

The area has developed in this way partly because, 40 years after Tulsa annexed the area, the city still hasn't provided the infrastructure needed for more profitable uses. The lack of city sewer is a particular hindrance.

To the south of this corridor are some of the largest blocks of undeveloped land remaining within the city limits. Historic Route 66 is just a mile to the south.

Tulsa needs to be smart about how this region develops. And while we can't do anything about what's already there, city officials can make planning decisions that will begin to turn the area around.

Last Thursday the City Council approved a zoning change that is a step in the wrong direction. Some property in this corridor, near 145th East Ave and Admiral, was rezoned industrial. I'm told that the rezoning will make it harder for neighboring property owners to develop their land as anything but industrial.

Some of those nearby parcels were potential sites for residential development. Just within the last month, a sewer line was completed to the area which would make residential development feasible, but it is unlikely to happen if industrial development springs up nearby. The industrial rezoning could also hinder retail development at 129th East Ave and I-44, a site identified as a prime retail location.

Tulsa needs a comprehensive plan that reflects the importance of this and other strategic areas, and we need ordinances that help us put the plan into action.

Oklahoma City's zoning overlays may not be the best approach - they're really an attempt to superimpose the form-based planning approach onto an outdated use-based system - but OKC's example gives Tulsa a place to start.

Tulsa only has so much highway frontage, so much open space, so much riverfront. They aren't making any more of the stuff (to paraphrase Will Rogers), so we need to make the most of what we have.