Heifetz, Rachmaninoff, Pavlova play Tulsa, 1922

I've been told that Leon Russell's voice is being used to greet travelers at the Tulsa International Airport, and that, in his greeting, he mentions seeing world-renowned violinist Jascha Heifetz at the Tulsa Municipal Theater, now known as the Brady Theater.

Heifetz appeared in Tulsa, at what was then known as the Convention Hall, many years earlier, on March 16, 1922, as part of a blockbuster concert series that included ballerina Anna Pavlova and pianist and composer Sergei Rachmaninoff.

The performers for the rest of the series are not well-remembered today, but they were famous at the time: Frances Alda (operatic soprano), Royal Dadmun (baritone), John McCormack (Irish tenor), Flonzaley Quartet (string quartet).

At the time, $10 got you season tickets for the best seat in the house. In inflation-adjusted terms, that's $15 per show. Individual tickets ran from $1 to $3, plus 10% war tax.

A newspaper advertisement for the series appeared on page 12 of the September 25, 1921, edition of the Tulsa Daily World:

Don't know for sure, but I suspect that the Carson Concert Series was the forerunner for Carson Attractions, which handled tickets and booking for the Tulsa Assembly Center for many years.

1922 was not Heifetz's first visit to Tulsa. He also appeared at the Convention Hall on March 4, 1919. Ticket prices were 50 cents cheaper than they would be in 1922.