Coronavirus notes 2020/03/30: Support your local retailers

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Tulsa Midtown True Value Hardware, April 4, 2020

The weekend was lovely, just about my favorite time of year in Oklahoma. Redbuds were at their peak, dogwoods starting to bloom. One of our redbuds has developed clusters of blossoms along its trunk, which is quite fetching. Azaleas are starting to pop. There are magnificent purple draperies of wisteria around the city; one of them overhangs the westbound lanes of the Broken Arrow Expressway at the bend just west of the Harvard Avenue exit.

A new and stricter shutdown was announced last Saturday, effective that night, so I thought I'd better pick up the items I needed for a couple of home repairs while I could.

I made the mistake of going to a home improvement superstore, thinking I could get everything at once. The parking lot was quite full, and the store made no effort to meter the number of customers entering the building. It seemed like most of the other customers hadn't heard of social distancing or didn't care.

As it happened I couldn't find everything I was after, but I went to wait in line for the self-checkouts for the items I had. There are four self-checkout registers, two on each side, without much space between them. They really ought to close the near one on the left and the far one on the right to provide the proper distance. The proper six-foot distances had been marked on the floor with painter's tape, so I was waiting with my cart across the front transverse aisle from the registers. As soon as a register opened up, a couple of women swooped in to claim it, not noticing me.

After I checked out, there was a traffic jam at the exit, as customers, a couple with two carts, were talking to the supervisor about something doubtful on a receipt. I abandoned my cart and squeezed through with my purchases. Someone needed to be directing traffic, but no one was.

Sunday I still needed those items I couldn't find. I drove past a competing superstore. Their parking lot was packed. I didn't go in.

I headed to Midtown True Value Hardware, a little (7,000 sq. ft.) locally owned hardware store on 31st Street at Sandusky, a few blocks west of Yale. They've got nearly everything you need for home repair, home maintenance, and lawn and garden. Brooms, hammers, screws, drawer pulls, light bulbs, batteries, wire, zipties, bypass pruners, hoes, shovels, grass seed, mulch, top soil -- you name it. And they can sharpen blades, cut keys, cut glass, fix window screens, ship UPS packages, rewire lamps, and locate vintage hardware. If you know exactly what you need, you can go in, get your items, and get out in a few minutes, without fighting the crowds at the big-box stores. They're offering curb service as well during the current crisis.

We used to have a bunch of these neighborhood hardware stores in Tulsa. Swinney's in Whittier Square always had a good stock of plumbing supplies. (They had a notary, too. I got my last-minute declaration of candidacy for my 1998 run for city council notarized there.) There used to be one across Harvard from Lanier Elementary. Between Midtown, Harvard, and Swinney's I could usually find what I needed. Of the three, only Midtown is still open. Dawson Hardware, near White River Fish Market on N. Sheridan, is the only other locally-owned hardware store that comes to mind. The owner of Best Electric and Hardware at 37th and Peoria announced earlier this month his intention to liquidate his stock and close the doors; Best wasn't open when I drove through Brookside on Sunday; a sign says they're closed to the public, but available by phone.

The last item I needed that Midtown Hardware didn't have, I was able to find at Westlake Ace Hardware at 41st and Peoria. It's part of a Kansas-based chain with stores in 12 states, and here in the Tulsa area, they have a number of stores in former Safeway/Homeland supermarket buildings. At about 38,000 sq. ft., Westlake is about a quarter the size of Lowe's, and it was not at all crowded. This one took the place of our local grocery store when we were newlyweds in the neighborhood. They have erected acrylic sheet partitions as cough and sneeze guards at each register to protect cashier and customer from one another.

One of my worries about these decrees to shut "non-essential" businesses is that small, locally owned businesses will suffer at the expense of big-box stores and online ordering, and that public health will be the worse for it. Which is better for avoiding contagion: Everyone packing into Lowe's to buy flats of pansies and seedling trees, because they're still open for browsing, or smaller numbers of people going to neighborhood nurseries and garden stores like Ted and Debbie's or Rancho Flores to get some items for beautifying the yard where they're spending much more of their time than usual? Which is better for reducing community spread of the CCP Bat Virus: Amazon hiring more workers to crowd into their fulfillment centers to ship office supplies, toys, and craft materials, or local "non-essential" shops serving customers with private browsing by appointment or curbside pickup of phone orders?

Amazon delivery truck drives past Tulsa-owned Midtown Hardware at 31st and Sandusky, on April 4, 2020.

By the way, many local "non-essential" retailers I've been worried about have indeed found ways to continue to serve customers. Ted and Debbie's Flower and Garden at 39th and Harvard has expanded delivery service to include garden materials: "For A Small Fee We Will Deliver Flats of Pansies, Mulch, Potting Soil & Everything Available In Our Green Houses." They also offer curbside pickup -- call in an order, drive over, and they'll bring it to your car. They are open 9 to 6 weekdays, 8:30 to 6 Saturdays, and 12:30 to 5 Sundays.

A block north, Kiddlestix, a wonderful locally owned toy store that carries Lego, Playmobil, wooden train sets, games, books, and much more, is also offering online or phone ordering with touch-free curbside pickup, and they will deliver orders over $50 within 5 miles of the store. Kiddlestix is open 10-4, Tuesdays through Saturdays. (They carry Magformers, a favorite building toy with our kids, which consists of colorful magnetized shapes, safe to have around toddlers, and mesmerizing for hours.)

Kiddlestix Toy Store, Tulsa, April 4, 2020

Kiddlestix says, "If you don't see something you're looking for on our website, give us a call! We are constantly getting in new toys and games and are working very hard to get as much as we can online." One silver lining of the current crisis is that it is prompting small retailers to improve their online presence and be better placed to compete with the big-box stores and online behemoths.

Even though they're still in business, these local retailers are at a disadvantage when it comes to browsing and impulse purchases. People can still browse and buy garden materials, toys, camping equipment, electronics, craft and sewing supplies, and clothing at Walmart or Target because they also sell groceries and hardware. Retailers focused on one segment are closed to browsing. Prior to the more general stay-at-home orders, some jurisdictions allowed retailers to offer appointments to browse alone in the store, which seems to me to be a much safer alternative than everyone going to Walmart.

With more time on our hands, this is a good opportunity for all of us to recalibrate our instincts. Instead of reflexively opening your Amazon app or making a beeline for the big-box stores, take some extra time to find a local retailer who can meet your needs.

NOTE: I started writing this just after last weekend, but I finished and took photos today, Saturday, April 4, 2020. I left the date on the post so as not to have to change all the relative time references.

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This page contains a single entry by Michael Bates published on March 30, 2020 11:27 PM.

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