Sea-Monkeys and X-Ray Spex: Collecting the Bizarre Stuff Sold in the Back of Comic Books | Collectors Weekly
A collector reveals the truth behind those alluring comic book ads. (Via Ace, who tells the story of his own childhood skepticism about those ads. Good memory-stirring comments there, too: Clackers, Kenner Give-a-Show Projector, Archie comics and a bottle of pop at the barber shop.)
MORE: One of Ace's commenters links to an episode of Chris Elliot's "Get a Life" in which he builds a mail-order submarine.
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